The retail industry and associated business models have gone through a significant phase of disruption. The rapid emergence of new technologies, digital busines

This book is devoted to the dynamic development of retailing. The focus is on various strategy concepts adopted by retailing companies and their implementation

The authors demonstrate the broad and complex topics of retail management in 15 lessons. Each lesson includes a thematic overview of key issues and a comprehens

This best seller provides a balance between theory and practice, useful career information, and a comprehensive package of ancillaries. It takes a strategic app

Retail Management is the process which helps the customers to procure the desired merchandise form the retail stores for their personal use. It includes all the