The Rover Group - Company and Cars is a comprehensive history of the company and a guide to its products. Centring on the period of the official existence of th

Inhaltsangabe:Abstract: The target of this case study is to present and analyse the drastic false estimations made by BMW in planning and realising the Rover tr

How globalisation has contributed to uk-based industrial decline.

From the moment of its launch in 1998, the Rover 75 caught the public's imagination. Here, at last, was a car that felt like traditional Rovers and had been des

Inhaltsangabe:Abstract: The story of the automobile manufacturer production can not be told without the story of Henry Ford, who was one of the pioneers constru