New Sales Speak

Download or read book New Sales Speak written by Terri L. Sjodin and published by John Wiley & Sons. This book was released on 2001-05-10 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: A nationally recognized presentation coach offers her prescription for giving persuasive presentations This valuable primer was written for managers and selling professionals who give one-to-one presentations. Terri Sjodin pinpoints the nine biggest mistakes presenters make– including lack of preparation, providing too much information, being boring, an over reliance on visual aids, quirky body language, and inappropriate dress– and shows them how to avoid making them. More importantly, she provides priceless pointers on how to build a persuasive case and to deliver it with savvy, and how to find the energy, enthusiasm, and creativity needed to complete the sale. The book features a unique focus on how to develop and deliver persuasive messages. Plus, it provides step-by-step guidance on developing and employing the communications skills needed to be a successful presenter.