Managing International Trade And Investment: Casebook

Download or read book Managing International Trade And Investment: Casebook written by Debora L Spar and published by World Scientific Publishing Company. This book was released on 2003-07-14 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the ease with which it is often conducted, doing business across borders is not the same as doing it at home. Rather, it entails a whole new set of managerial challenges: re-assessing competitive advantage; evaluating diverse political environments and legal structures; considering the impact of currency fluctuations and trading regimes; and understanding widely disparate cultures and business norms. Using the cases presented in this book, instructors can help their students build a framework of analysis that will enable them to understand the challenges of international trade and investment and master the opportunities these represent./a