Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods
| Author | : O'Brien, Emma |
| Publisher | : IGI Global |
| Total Pages | : 307 |
| Release | : 2010-09-30 |
| ISBN-10 | : 9781615208302 |
| ISBN-13 | : 1615208305 |
| Rating | : 4/5 (305 Downloads) |
Book Synopsis Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods by : O'Brien, Emma
Download or read book Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods written by O'Brien, Emma and published by IGI Global. This book was released on 2010-09-30 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book outlines different tools and technologies that can be applied depending on the type of innovation an organization desires, providing concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and technologies to support it"--Provided by publisher.