Technologies such as the Internet and mobile commerce bring with them ubiquitous connectivity, real-time access, and overwhelming volumes of data and informatio

How to apply data quality management techniques to marketing, sales, and other specific business units Author and information quality management expert Larry En

What makes information useful? This seemingly simple and yet intriguing and complicated question is discussed in this book. It examines ways in which the qualit

Provides an overview of fundamental issues underlying central aspects of data quality - data consistency, data deduplication, data accuracy, data currency, and

Meeting the Challenges of Data Quality Management outlines the foundational concepts of data quality management and its challenges. The book enables data manage