Handbook of Research on Counterfeiting and Illicit Trade

Download or read book Handbook of Research on Counterfeiting and Illicit Trade written by Peggy E. Chaudhry and published by Edward Elgar Publishing. This book was released on 2017-07-28 with total page 513 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique Handbook provides multiple perspectives on the growth of illicit trade, primarily exploring counterfeits and internet piracy. It includes expert opinion on a wide range of topics including the evaluation of key global enforcement issues, government and private-sector agency initiatives to stifle illicit trade, and the evolution of piracy on the internet. The authors also assess the efficacy of anti-counterfeiting strategies such as targeted consumer campaigns, working with intermediaries in the supply chain, authentication technology, and online brand protection.