Customer Share Marketing

Customer Share Marketing
Author :
Publisher : FT Press
Total Pages : 315
Release :
ISBN-10 : 9780130671677
ISBN-13 : 0130671673
Rating : 4/5 (673 Downloads)
DOWNLOAD EBOOK
Book Synopsis Customer Share Marketing by : Tom Osenton

Download or read book Customer Share Marketing written by Tom Osenton and published by FT Press. This book was released on 2002 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about how and why the world's leading marketers are growing Customer Share--successfully increasing the amount of business they get from their most loyal customers.


Customer Share Marketing Related Books

Customer Share Marketing
Language: en
Pages: 315

Customer Share Marketing

Authors: Tom Osenton
Categories: Business & Economics
Type: BOOK - Published: 2002 - Publisher: FT Press

DOWNLOAD EBOOK

This book is about how and why the world's leading marketers are growing Customer Share--successfully increasing the amount of business they get from their most
Customer-Centric Marketing Strategies: Tools for Building Organizational Performance
Language: en
Pages: 675

Customer-Centric Marketing Strategies: Tools for Building Organizational Performance

Authors: Kaufmann, Hans-Ruediger
Categories: Business & Economics
Type: BOOK - Published: 2012-11-30 - Publisher: IGI Global

DOWNLOAD EBOOK

As customer orientation continues to gain importance in the marketing field, there has been a growing concern for organizations to implement effective customer
Voice-of-the-Customer Marketing: A Revolutionary 5-Step Process to Create Customers Who Care, Spend, and Stay
Language: en
Pages: 272

Voice-of-the-Customer Marketing: A Revolutionary 5-Step Process to Create Customers Who Care, Spend, and Stay

Authors: Ernan Roman
Categories: Business & Economics
Type: BOOK - Published: 2010-10-22 - Publisher: McGraw Hill Professional

DOWNLOAD EBOOK

Learn how you can use the revolutionary five-step marketing process that helped Microsoft, NBC Universal, and IBM achieve double-digit increases in sales. "When
Handbook of Research on Customer Equity in Marketing
Language: en
Pages: 521

Handbook of Research on Customer Equity in Marketing

Authors: V. Kumar
Categories: Business & Economics
Type: BOOK - Published: 2015-01-30 - Publisher: Edward Elgar Publishing

DOWNLOAD EBOOK

Customer equity has emerged as the most important metric to manage firm performance. This Handbook covers a broad range of strategic and tactical issues related
Listening to the Voice of the Market
Language: en
Pages: 210

Listening to the Voice of the Market

Authors: R. Eric Reidenbach
Categories: Business & Economics
Type: BOOK - Published: 2009-12-16 - Publisher: CRC Press

DOWNLOAD EBOOK

Typically, when companies want to improve their products, they go to their customers. But why not reach further and explore the entire market? In this eye-openi