Beyond the Low Cost Business
| Author | : Josep Francesc Valls Giménez |
| Publisher | : Springer |
| Total Pages | : 291 |
| Release | : 2013-01-31 |
| ISBN-10 | : 9781137277534 |
| ISBN-13 | : 113727753X |
| Rating | : 4/5 (53X Downloads) |
Book Synopsis Beyond the Low Cost Business by : Josep Francesc Valls Giménez
Download or read book Beyond the Low Cost Business written by Josep Francesc Valls Giménez and published by Springer. This book was released on 2013-01-31 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Clients are consistently demanding lower prices at the time of each purchase and companies can only react by reducing costs. This volume shows that the only way to do this, is to reinvent the business model. New consumers, new pricing, new brands, new strategies.