Destinations across the world are beginning to replace or supplement culture-led development strategies with creative development. This book critically analyzes

This book provides a synthesis of current research and international best practice in the emerging field of creative tourism. Including knowledge, insights, and

Tourism can take many different forms and types but increasingly it is viewed as one of the most innovative industries. This book showcases the innovations in t

Tourism has become a booming industry within the last few decades, and with the help of many new unique destinations and activities, creative tourism will conti

Addressing a wide range of examples from Europe, North America, Asia, Australia and Africa, this title analyses, in critical terms, the impact and effectiveness