This book provides advice on presenting and selling music worldwide. Topics covered include choosing foreign markets, planning a basic global business strategy,

Think BIG—capture the global music market. Worldwide tours, internet downloads, international album distribution–the global market for music is expanding wi

(Berklee Press). Sell more music! Learn the most effective marketing strategies available to musicians, leveraging the important changes and opportunities that

The maxim in the music industry has always been “You can’t make it on talent alone,” and withThis Business of Music Marketing & Promotion,you don’t have

The Music Export Business examines the workings of the fast-changing world of music industry exports. The music industry is in a state of flux, resulting from c