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This 130-page report gives extensive data and commentary of how colleges and universities are handling their public relations practices and presenting themselve
Managing Public Relations
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The second edition of Managing Public Relations introduces students to the key concepts and practices involved in the day-to-day running of a PR operation, whet
Developing Workforce Diversity Programs, Curriculum, and Degrees in Higher Education
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Workforce diversity refers to a strategy that promotes and supports the integration of human diversity at all levels and uses focused diversity and inclusion po
Handbook of Research on Examining Cultural Policies Through Digital Communication
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Culture is one of the most important elements for explaining individuals' behaviors within the social structure. It meets the various social needs of members of
Public Relations
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The industry of public relations is rapidly evolving, requiring practitioners to have greater specialization than ever before. Hand in hand with the growth of t