This composition guide for students teaches writing from the perspective of readers. Rather than laying out grammatical rules, the text focuses on how readers m

This instructor resource approaches the teaching of writing by focusing on readers' expectations, explaining the perceptive patterns that readers follow in thei

"How lovely to discover a book on the craft of writing that is also fun to read . . . Alison asserts that the best stories follow patterns in nature, and by def

Explains the multimodal connections of text, image, space, body, sound and speech, in both old and new computer-mediated communication systems.

For as long as writing has been taught, the subject has always been approached from the perspective of polite society. The central questions were all writer-bas