Would you like a book that teaches you about the principles of digital marketing in a simple and practical way? Then I can highly recommend this book to you. Di

"A must read for anyone who wants to be successful with their digital marketing." - Greg S. Reid, bestselling author of Three Feet from Gold The 7 Critical Prin

If we are creating most of our competitive advantage at the strategic planning stage, why are we spending so little time on this and so much time on technology?

This textbook shows what makes the Internet new and different, the techniques that work and those which don't, and how the Internet is creating value for custom

Digital Marketing: Integrating Strategy and Tactics with Values is an easy-to-understand guidebook that draws on the latest digital tactics and strategic insigh