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Language: en
Pages: 334
Pages: 334
Type: BOOK - Published: 2024-03-18 - Publisher: Walter de Gruyter GmbH & Co KG
The art, fashion and wine industries are currently at various stages in their efforts to embrace and transition towards sustainability. While sustainability com
Language: en
Pages: 317
Pages: 317
Type: BOOK - Published: 2023-05-30 - Publisher: Rowman & Littlefield
In this book, the contributors argue that deep-seated business practices in the worlds of art, fashion, and wine must be overturned to move towards environmenta
Language: en
Pages: 307
Pages: 307
Type: BOOK - Published: 2022-08-11 - Publisher: Springer Nature
This book addresses the issue of sustainability in the luxury industry, which has become a major topic of concern for brand managers, scholars, policy-makers
Language: en
Pages: 555
Pages: 555
Type: BOOK - Published: 2024-09-06 - Publisher: Edward Elgar Publishing
This fully revised second edition of a best-selling Handbook is an essential resource for qualitative researchers and practitioners in marketing. Developments i
Language: en
Pages: 211
Pages: 211
Type: BOOK - Published: 2022-02-07 - Publisher: Walter de Gruyter GmbH & Co KG
The concepts of artification and sustainability are now both at the heart of luxury brand marketing strategies; artification as an ongoing process of transforma