Rhetoric is ubiquitous in modern discourse: from arguments delivered in the High Court, to advertisements disseminated in the high street. For the legal and pol

Claiming that the realm of the sacred in modern societies is characterized more by rediscovery than by revival, Wuthnow examines the main theoretical approaches

Applied Business Rhetoric examines a broad array of rhetorical principles used in various business contexts. Chapters overview key rhetorical constructs, and pr

The interaction between orator and audience, the passions and distrust held by many concerning the predominance of one individual, but also the individual’s s

Classical Rhetoric in the Middle Ages: The Medieval Rhetors and Their Art 400-1300, with Manuscript Survey to 1500 CE is a completely updated version of John Wa