Throughout the world, the number of festivals has grown exponentially in the last two decades, as people celebrate local and regional cultures, but perhaps more

Festivals have burgeoned in rural areas, revitalising old traditions and inventing new reasons to celebrate. How do festivals contribute to tourism, community a

* Analyses the process of cultural event development, management and marketing and links these processes to their wider cultural, social and economic context *

Music and Tourism is the first book to comprehensively examine the links between travel and music. It combines contemporary and historical analysis of the econo

Where do thousands of people in wigs, jumpsuits and fake Priscilla eyelashes go each January to swelter in 42-degree heat as they celebrate The King? Parkes, of