This book analyses human behaviour from an individual and organisational perspective. Based on cutting-edge research, each chapter is focused on modeling human

This volume describes frontiers in social-behavioral modeling for contexts as diverse as national security, health, and on-line social gaming. Recent scientific

A comprehensive introduction to mathematical and agent-based modeling of social behavior This book provides a unified, theory-driven introduction to key mathema

This book provides a concise overview of the behaviour change models that are relevant to social marketing in order to assist academics and practitioners in soc

A comprehensive introduction to mathematical and agent-based modeling of social behavior This book provides a unified, theory-driven introduction to key mathema