Related Books
Language: en
Pages: 388
Pages: 388
Type: BOOK - Published: 2007-01-30 - Publisher: John Wiley & Sons
Marketing is all about ideas. And Marketing Excellence is about good ideas made great. The companies it features have been selected because they are winners –
Language: en
Pages: 677
Pages: 677
Type: BOOK - Published: 2022-07-22 - Publisher: Taylor & Francis
Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital marketing plans, com
Language: en
Pages: 278
Pages: 278
Type: BOOK - Published: 2014-11-03 - Publisher: Kogan Page Publishers
Marketing Excellence 3 showcases the strongest case studies - all winners - from The Marketing Society's Excellence Awards to celebrate and promote the contribu
Language: en
Pages: 141
Pages: 141
Type: BOOK - Published: 2021-09-09 - Publisher: Archway Publishing
The world is changing and so is the marketing profession. CMOs and the next generation of marketing leaders need to read this book to develop a strategy for ens
Language: en
Pages: 304
Pages: 304
Type: BOOK - Published: 2009-11-03 - Publisher: Routledge
While many books on advertising are written by people whose experience of the industry is either limited or else rather distant in time, Excellence in Advertisi