Providing a practical, evidence-based vision of how to enhance and enrich customer experience through tangibles, exterior and interior design and space within t

A two hour read book that shows the different events that made it possible for Service Design to be such a great field today.

Explaining how service products should be designed and how this design process should be managed, the author identifies areas where problems most commonly occur

Service Design is an eminently practical guide to designing services that work for people. It offers powerful insights, methods, and case studies to help you de

Customer satisfaction is a critical factor to the potential success or failure of a business. By implementing the latest marketing strategies, organizations can