Related Books

Luxury Brand Management
Language: en
Pages: 249
Authors: Michel Chevalier
Categories: Business & Economics
Type: BOOK - Published: 2012-05-18 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

The definitive guide to managing a luxury brand, newly revised and updated What defines a luxury brand? Traditional wisdom suggests that it's one that's selecti
Luxury Retail and Digital Management
Language: en
Pages: 390
Authors: Michel Chevalier
Categories: Business & Economics
Type: BOOK - Published: 2020-03-24 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Develop a winning customer experience in the digital world Luxury consumers are changing – they come from all over the world, they are young and they are digi
Luxury Fashion Retail Management
Language: en
Pages: 204
Authors: Tsan-Ming Choi
Categories: Business & Economics
Type: BOOK - Published: 2016-11-26 - Publisher: Springer

DOWNLOAD EBOOK

Using various research methodologies, such as reviews, case studies, analytical modeling and empirical studies, this book investigates luxury fashion retail man
Luxury Retail Management
Language: en
Pages: 213
Authors: Michel Chevalier
Categories: Business & Economics
Type: BOOK - Published: 2012-01-13 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Noted experts offer invaluable insights into the glamorous world of luxury retail Luxury Retail Management is your gold-plated ticket to the glamorous world of
The Road to Luxury
Language: en
Pages: 467
Authors: Ashok Som
Categories: Business & Economics
Type: BOOK - Published: 2015-01-28 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

A thorough, comprehensive guide to the luxury goods industry for executives, entrepreneurs, and students interested to know about the luxury business As key new