Business Communication: Developing Leaders for a Networked World

Download or read book Business Communication: Developing Leaders for a Networked World written by Peter Cardon and published by McGraw-Hill Education. This book was released on 2017-01-31 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts and practitioner and case-based approach. Students are more likely to read and reflect on the text, and are better positioned to understand the essentials of efficient and effective business communication, thereby transforming them into leaders for a networked world.