Research Paper (postgraduate) from the year 2018 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, gra

Religion is an important part of individual lives, playing a major role in our decision making and puchasing. Understanding the influence of religion on consume

Examining how religion influences the dynamics of consumption in developing nations, this book illuminates the strategic placement of these nations on the globa

This book sheds light on the consumption of spiritual products, services, experiences, and places through state-of-the-art studies by leading and emerging schol

During the twentieth century, religion has gone on the market place. Churches and religious groups are forced to 'sell god' in order to be attractive to 'religi