College students crammed into phone booths. Couples dancing until they drop. Daredevils swallowing one live goldfish after another. Streakers dashing naked down

Fads come and go, but they’re almost always weird. From troll dolls to pet rocks and even goldfish swallowing, there are plenty of weird fads hidden in America

This informative two-volume set provides readers with an understanding of the fads and crazes that have taken America by storm from colonial times to the presen

This is a highly innovative and stimulating work with the outline of an entirely new approach to massive and rapid shifts in opinion and communication. It discu