Export Marketing Strategy
| Author | : Shaoming Zou |
| Publisher | : Business Expert Press |
| Total Pages | : 372 |
| Release | : 2009-05-01 |
| ISBN-10 | : 9781606490099 |
| ISBN-13 | : 1606490095 |
| Rating | : 4/5 (095 Downloads) |
Book Synopsis Export Marketing Strategy by : Shaoming Zou
Download or read book Export Marketing Strategy written by Shaoming Zou and published by Business Expert Press. This book was released on 2009-05-01 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent in export marketing. This book describes the steps necessary to achieve success in export marketing. It is a step-by-step guide to the art and science of export marketing, from initial discovery to researching new markets, to the financial aspects, to managing ongoing operations.