Culture studies in international business are passing through difficult times of scrutiny and critique. This is due to the fact that the paradigms, approaches,

First words -- Piecemeal reductionism: a sense of the issue -- The new intentionalism -- Interlude: a glance at reductionism in the philosophy of mind -- Beards

The way merchants trade, think about business and represent commerce in art forms define merchant culture. The world between 1500 and 1800 encompassed different

"This book offers the latest research in the field of Business Performance Management in the global economic environment of present conditions while looking at

Provides an understanding about the impact of culture and communication on international business negotiations. This work explores the problems faced by Western