Conducting a Successful Annual Giving Program
| Author | : Kent E. Dove |
| Publisher | : Jossey-Bass |
| Total Pages | : 520 |
| Release | : 2001-07-16 |
| ISBN-10 | : UOM:39015050795544 |
| ISBN-13 | : |
| Rating | : 4/5 ( Downloads) |
Book Synopsis Conducting a Successful Annual Giving Program by : Kent E. Dove
Download or read book Conducting a Successful Annual Giving Program written by Kent E. Dove and published by Jossey-Bass. This book was released on 2001-07-16 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Throughout the book, the authors address the key components of an annual giving program--including telemarketing, direct mail, special events, personal solicitation and matching gifts--and reveal how to integrate each component of the annual giving program into a coherent, fluid fundraising plan"--Publisher website (April 2007).