Competitive Intelligence

Competitive Intelligence
Author :
Publisher : Simon and Schuster
Total Pages : 308
Release :
ISBN-10 : 9780684844046
ISBN-13 : 0684844044
Rating : 4/5 (044 Downloads)

Book Synopsis Competitive Intelligence by : Larry Kahaner

Download or read book Competitive Intelligence written by Larry Kahaner and published by Simon and Schuster. This book was released on 1997 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the first book designed for businesses of all sizes and managers at every level, Larry Kahaner explains the increasingly vital practice of competitive intelligence and how American companies can use it for success. With a wealth of case studies, Kahaner shows How to profile your competitors' executives to unmask their decision-making processes The line between legal and illegal or unethical activities How to protect your own company against your competitors' intelligence operations COMPETITIVE INTELLIGENCE is a practical guide to turning raw information into priceless knowledge and winning business strategy.


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Competivitive intelligence is the analytical process that transforms disaggregated market and competitor data into accurate, relevant and actionable strategic i