Este libro rompe con la engañosa dependencia que plantean las interpretaciones lineales del pasado, para ofrecer una visión amplia y a largo plazo del desarro

This handbook represents the state of the public relations profession throughout the world, with contributions from the Americas, Europe, Asia, and Africa. A re

This book sets out a range of theoretical approaches that can underpin a socio-cultural view of public relations, offering students a new set of insights into p

Expanding on the theoretical framework for studying and practicing public relations around the world, The Global Public Relations Handbook, Revised and Expanded