The Management of Technological Innovation

Download or read book The Management of Technological Innovation written by Mark Dodgson and published by Oxford University Press on Demand. This book was released on 2008-02-07 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: "By explaining the innovation process the book reveals the broad scope of MTI and its importance for company survival, growth and sustainability. It describes how MTI has to be managed strategically and how this is successfully achieved by formulating and implementing strategy and delivering value. Chapters provide frameworks, tools and techniques, and case studies on managing: innovation strategy, communities, and networks, R&D, design and new product and service development, operations and production, and commercialization." "This new edition has been fully revised and updated to reflect the latest teaching and research, and to ensure its continuing relevance to the contemporary world of MTI. It will be an important resource for academics, students, and managers throughout the world, is a recommended text for students of innovation and technology management at postgraduate and undergraduate level, and is particularly valuable for MBA courses."--BOOK JACKET.