While today’s business world is dominated by technology and data analysis, award-winning financial journalist and anthropology PhD Gillian Tett advocates thin

Viewed as a breakthrough in applied anthropology, Business Anthropology was the first concise work to juxtapose, compare, and integrate anthropological methods

Qualitative methods of business research are emerging as vital tools. Business anthropology is at the heart of this movement. Although many recent books provide

The first comprehensive work on the burgeoning field of business anthropology, this innovative reference book, including more than 60 international scholar-prac

Businesses and other organizations are increasingly hiring anthropologists and other ethnographically-oriented social scientists as employees, consultants, and