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Language: en
Pages: 248
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Type: BOOK - Published: 2016-09-01 - Publisher: OR Books
From Facebook to Talking Points Memo to the New York Times, often what looks like fact-based journalism is not. It’s advertising. Not only are ads indistingui
Language: en
Pages: 613
Pages: 613
Type: BOOK - Published: 2013-09-11 - Publisher: Vintage
A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business." Told with brutal ca
Language: en
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Type: BOOK - Published: 2021-09-15 - Publisher:
Language: en
Pages: 129
Pages: 129
Type: BOOK - Published: - Publisher: David Gaughran
From the author of Let's Get Digital and Strangers to Superfans comes a guide to advertising on the world's hottest book marketing platform: BookBub Ads. *Creat
Language: en
Pages: 123
Pages: 123
Type: BOOK - Published: 2017-06-09 - Publisher: Lulu.com
Rarely has a book about advertising created such a commotion as this brilliant account of the principles of successful advertising. Published in 1961, Reality i