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Type: BOOK - Published: 2011-11-12 - Publisher: Adobe Press
Companies need more than just web analysts and data-savvy marketers to be successful–they need action heroes! While most of us never battle evil scientists or
Language: en
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Type: BOOK - Published: 2007-07-30 - Publisher: John Wiley & Sons
Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web analytics expert Avinash
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This lecture presents an overview of the Web analytics process, with a focus on providing insight and actionable outcomes from collecting and analyzing Internet