The Greening of Junkspace, digital original edition
| Author | : Adrian Parr |
| Publisher | : MIT Press |
| Total Pages | : 53 |
| Release | : 2014-01-10 |
| ISBN-10 | : 9780262318105 |
| ISBN-13 | : 0262318105 |
| Rating | : 4/5 (105 Downloads) |
Book Synopsis The Greening of Junkspace, digital original edition by : Adrian Parr
Download or read book The Greening of Junkspace, digital original edition written by Adrian Parr and published by MIT Press. This book was released on 2014-01-10 with total page 53 pages. Available in PDF, EPUB and Kindle. Book excerpt: The idea of “sustainability” has gone mainstream. What began as a grassroots movement to promote responsible development has become a bullet point in corporate ecobranding strategies. This BIT examines the conflict between ecobranding and true sustainability and considers the ambiguous influence of Prius-driving movie stars.