This book examines how the video game industry's economic strategies have changed over the past decade (2006-2016) from a media effects and game design perspect

Today, consumers of video games spend over $22.4 billion each year; using more complex and multi-layered strategies, game developers attempt to extend the profi

Studies the economic order that governs virtual worlds and ways individuals work together to govern social relations in the digital space.

As Hollywood shifts towards the digital era, the role of the media franchise has become more prominent. This edited collection, from a range of international sc

With complex stories and stunning visuals eliciting intense emotional responses, coupled with opportunities for self-expression and problem solving, video games