The Eight New Rules of Real Estate

Download or read book The Eight New Rules of Real Estate written by John A. Tuccillo and published by Dearborn Real Estate. This book was released on 1999 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rules of the game are changing. The explosion of listings available on the on the Internet, the widespread consolidation of brokerages and the encroachment of lenders and insurance companies into the front end of the real estate transaction are only a few of the manifestations of a new era in real estate. To stay ahead of your many competitors, you need a new strategy. To create a winning strategy, you must know: -- how to think content; -- how to mine your bits; -- how to sell the experience, not the product; -- how to feed the OODA loop, -- and much more. As a nationally-recognized economist and a consultant to the National Association of REALTORS "RM," John Tuccillo's business forecasting skills have earned him the respect of the most widely-recognized names in the real estate industry. His wry observations on economic and demographic trends and how these and other elements will affect real estate commerce make him one of the most sought-after speakers in the country. John Tuccillo's The 8 New Rules of Real Estate can bring you to the forefront of your profession and keep you there well into the 21st century!