The Content Formula
| Author | : Liz Bedor |
| Publisher | : |
| Total Pages | : 104 |
| Release | : 2015-11-26 |
| ISBN-10 | : 0997050802 |
| ISBN-13 | : 9780997050806 |
| Rating | : 4/5 (806 Downloads) |
Book Synopsis The Content Formula by : Liz Bedor
Download or read book The Content Formula written by Liz Bedor and published by . This book was released on 2015-11-26 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Content Formula answers the biggest question currently on marketer's minds: what is the ROI of content marketing?This book provides a step by step guide for marketers, and is divided into three parts: how to build the business case for content marketing, how to find the budget to establish a new content marketing program, and how to measure content marketing success in business terms.