An extraordinarily new business slant on how companies can generate greater profits in 23 compact lessons with ongoing tutorials between two fictitious individu

A new way to determine whether a business strategy will lead to profitability. This book teaches readers to understand profitability in a systematic way, equipp

The Business of Design debunks the myth that business sense and creative talent are mutually exclusive, showing design professionals that they can pursue their

In a world where most businesses fail, The Art of Preventing Stupid offers a system for leaders to solve common business problems before they happen. Author Mat