Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors
Author | : Michel Robert |
Publisher | : McGraw Hill Professional |
Total Pages | : 300 |
Release | : 1997-11-22 |
ISBN-10 | : 0071368892 |
ISBN-13 | : 9780071368896 |
Rating | : 4/5 (896 Downloads) |
Download or read book Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors written by Michel Robert and published by McGraw Hill Professional. This book was released on 1997-11-22 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on his 20 years of pioneering research and work with some 400 top companies, Robert offers today's executives guidance in strategy formulation, implementation, and deployment. Filled with examples drawn from the experiences of today's commercial leaders and interviews with CEOs of companies in a variety of industries, this updated edition of a revolutionary and inspiring best seller offers a sure-fire process of strategic thinking that's been tested and refined in the "war rooms" of America's most successful corporations.