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This unique handbook maps the growing field of consumer psychology in its increasingly global context. With contributions from over 70 scholars across four cont
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Type: BOOK - Published: 2013-01-04 - Publisher: Routledge
"Tell me what you eat, I'll tell you who you are," said Anthelme Brillat-Savarin. Today, "You are what you consume" is more apt. Barbara Krueger’s ironic twis
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