Persuasive Proposals and Presentations shows readers how to develop a winning strategy and how to be clear, organized, and persuasive. It lays out common mistak

Most people find proposal writing to be tedious and time-consuming--and their documents show it, but proposal writing is about more than checking off boxes on a

Writing a winning proposal has always been an important part of sales. In recent years it has become vital. But many companies are still cranking out confusing,

This book will show anyone how to plan, prepare and deliver a presentation with absolute confidence. It is designed to ensure the interaction is outcome driven