Related Books
Language: en
Pages: 246
Pages: 246
Type: BOOK - Published: 2017-08-20 - Publisher: Goodfellow Publishers Ltd
Marketing Perspectives develops beyond the core concepts of marketing to introduce important points of view on contemporary marketing.This book also offers some
Language: en
Pages: 730
Pages: 730
Type: BOOK - Published: 2001 - Publisher: Taylor & Francis
Language: en
Pages: 278
Pages: 278
Type: BOOK - Published: 2010 - Publisher: Cengage Learning Ptr
Describes the impact of social media on marketing strategies, discussing such topics as changes in branding and customer service, integrating social media with
Language: en
Pages: 576
Pages: 576
Type: BOOK - Published: 2001 - Publisher: Taylor & Francis
Language: en
Pages: 420
Pages: 420
Type: BOOK - Published: 2009 - Publisher: Muska/Lipman
Marketing is not an exact science, and marketing issues are often interpreted, defined, and approached differently by different people, creating the potential f