Movies will never be the same after you learn how to analyze movie data, including key data mining, text mining and social network analytics concepts. These tec

The entertainment industry has long been dominated by legendary screenwriter William Goldman’s “Nobody-Knows-Anything” mantra, which argues that success i

This two-volume set (CCIS 1229 and CCIS 1230) constitutes the refereed proceedings of the 5th International Conference on Recent Developments in Science, Engine

This textbook presents the main principles of visual analytics and describes techniques and approaches that have proven their utility and can be readily reprodu

Using data analytics and big data in marketing and strategic decision-making is a key priority at many organisations and subsequently a vital part of the skills