Marketing Management
| Author | : Philip Kotler |
| Publisher | : Pearson UK |
| Total Pages | : 1199 |
| Release | : 2019-07-12 |
| ISBN-10 | : 9781292248462 |
| ISBN-13 | : 1292248467 |
| Rating | : 4/5 (467 Downloads) |
Book Synopsis Marketing Management by : Philip Kotler
Download or read book Marketing Management written by Philip Kotler and published by Pearson UK. This book was released on 2019-07-12 with total page 1199 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic Marketing Management is an undisputed global best-seller – an encyclopedia of marketing considered by many as the authoritative book on the subject.