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Macmillan Dictionary of Marketing and Advertising
Language: en
Pages: 0

Macmillan Dictionary of Marketing and Advertising

Authors: Michael J. Baker
Categories: Business & Economics
Type: BOOK - Published: 1985-06-18 - Publisher: Palgrave Macmillan

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Macmillan Dictionary of Marketing and Advertising
Language: en
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Macmillan Dictionary of Marketing and Advertising

Authors: Michael John Baker
Categories: Advertising
Type: BOOK - Published: 1998 - Publisher: Palgrave

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Macmillan Dictionary of Marketing & Advertising
Language: en
Pages: 217

Macmillan Dictionary of Marketing & Advertising

Authors: Michael John Baker
Categories: Advertising
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MacMillan Dictionary of Marketing and Advertising
Language: en
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MacMillan Dictionary of Marketing and Advertising

Authors: Heather J McGregor
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Type: BOOK - Published: 2013-12-31 - Publisher: Palgrave

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Dictionary of Marketing Communications
Language: en
Pages: 260

Dictionary of Marketing Communications

Authors: Norman A. P. Govoni
Categories: Business & Economics
Type: BOOK - Published: 2004 - Publisher: SAGE

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With over 4000 entries, including key terms and concepts covering advertising, sales promotion, public relations, direct marketing, personal selling and e-marke