Years of technological advancements have made it possible for the smallest of trades to develop their companies to sell their products all over the world. Globa

The acceleration of globalization and the growth of emerging economies present significant opportunities for business expansion. One of the quickest ways to ach

Researchers are beginning to draw attention to the human side concerning the implications of the digital age. Cultural challenges faced by international virtual

The New Global Marketing: Local Adaptation for Sustainability and Profit discusses the ways that marketing managers can assess the potential for global expansio

A domestic strategy and only one language means lost revenue and missed opportunities. Your business could be exploding on a global level. If your business want