Relationship Marketing
Author | : Regis Mckenna |
Publisher | : Basic Books |
Total Pages | : 260 |
Release | : 1993-05-21 |
ISBN-10 | : 0201622408 |
ISBN-13 | : 9780201622409 |
Rating | : 4/5 (409 Downloads) |
Book Synopsis Relationship Marketing by : Regis Mckenna
Download or read book Relationship Marketing written by Regis Mckenna and published by Basic Books. This book was released on 1993-05-21 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominate—and own—the market in the Age of the Customer.