Behavioral Economics

Behavioral Economics
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Publisher :
Total Pages : 0
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ISBN-10 : 1138228915
ISBN-13 : 9781138228917
Rating : 4/5 (917 Downloads)
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Book Synopsis Behavioral Economics by : Philip J. Corr

Download or read book Behavioral Economics written by Philip J. Corr and published by . This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is behavioral economics and why is it important? -- The ascent and dissent of economics -- Econ: homo economicus -- Human: more homer (simpson) than homo economicus -- Manners, monkeys and moods -- Nudge: whys, ways and weasels -- Sell! the commercial (and political) world of persuasion


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