Analytical Approaches in the Study of Consumer Purchase Behavior and Brand Choice
| Author | : Frank Myron Bass |
| Publisher | : |
| Total Pages | : 48 |
| Release | : 1975 |
| ISBN-10 | : LCCN:75623374 |
| ISBN-13 | : |
| Rating | : 4/5 ( Downloads) |
Book Synopsis Analytical Approaches in the Study of Consumer Purchase Behavior and Brand Choice by : Frank Myron Bass
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