Advertising, the Uneasy Persuasion
Author | : Michael Schudson |
Publisher | : Taylor & Francis |
Total Pages | : 308 |
Release | : 1993 |
ISBN-10 | : 0415084997 |
ISBN-13 | : 9780415084994 |
Rating | : 4/5 (994 Downloads) |
Book Synopsis Advertising, the Uneasy Persuasion by : Michael Schudson
Download or read book Advertising, the Uneasy Persuasion written by Michael Schudson and published by Taylor & Francis. This book was released on 1993 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: A examination of advertising in America, as a business and as a social institution, finds much lacking in the business's importance and effectiveness and much that is problematic in advertising's social impact.